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Database & Insights Manager

Join Our Mission to Help Save Lives – Database & Insights Manager

Location: Hybrid – combination of working from the office in Elland, Halifax, and from home

Hours: Full-time, flexible position

Salary: Band 2 £38,000 – £45,891 pa

Closing Date: The closing date for this vacancy is Thursday 16th July 2026 at 5pm.

Interviews: 1st stage interviews will take place on Thursday 23rd July via Teams. 2nd stage interviews will take place on Tuesday 28th July at our HQ in Elland, Halifax.

About the Role

Yorkshire Air Ambulance is looking for a Database & Insights Manager. This is a key role for driving the fundraising data strategy, providing essential business intelligence and in depth data analysis to support decision-making. You will ensure that robust data management systems and high data quality standards are implemented, maintained, and consistently adhered to, while also providing technical expertise and analytical insight to enable fundraisers to maximise income opportunities.

The role is responsible for managing the continued development of the YAA’s CRM system, working closely with the Fundraising, Marketing, Administration, and Finance teams to ensure the system effectively meets their evolving requirements. You will oversee all aspects of the database, including associated data systems and processes, supporting both fundraising activities and the Charity’s wider web systems.

You will act as a central point of liaison across teams, supporting YAA’s Fundraising, Marketing, Administration, and Finance functions with data selection, reporting, and insight requirements. In addition, you will promote and embed best practice in data governance by supporting data audits, cleansing, and overall data effectiveness. The role also includes the day-to-day management of the CRM system, ensuring it is utilised to its full potential, and providing regular reporting and analysis to inform strategy, improve performance, and enhance supporter engagement.

What We’re Looking For

Essential:
❖ Previous or current experience in a Database Management role
❖ Demonstrable record of success in working with CRM’s (YAA’s CRM is Beacon)
❖ Experience of data import protocols – extracting data and transforming it ready for import
❖ Experience of relationship building and management with various stakeholders internally and externally
❖ Proficient in MS Office, particularly Word, Excel, PowerQuery and Outlook
❖ Highly organised, meticulous with a thorough approach to work
❖ Ability to see projects through from start to finish, managing time and tasks effectively with a varied workload, including following up with colleagues and stakeholders
❖ Ability to multi-task and manage conflicting priorities
❖ Excellent interpersonal skills with the ability to communicate effectively both orally and in writing to a wide range of people
❖ Numerate and literate


Desirable:
❖ Experience of managing a CRM in a charity/fundraising role
❖ SQL skills
❖ Strong analytical skills and ability to consider the wider picture including future scenario planning
❖ Training skills

What We Offer:

  • Band 2 £38,000 – £45,891 pa
  • Full-time flexible position.
  • Discretionary annual staff bonus scheme based on the Charity’s financial performance.
  • 25 days paid holiday per annum plus statutory Bank Holidays (pro-rata).
  • Time off in Lieu for evening and weekend work, where applicable.
  • Work Life/Family Balance – a commitment to helping you achieve a work life balance including flexible working opportunities (role dependent), enhanced family leave packages, including maternity, paternity, and adoption/surrogacy.
  • Regular team building and away days with a calendar of events and social activities.
  • Commitment to training and personal development for all staff, including access to short online training sessions.
  • Contributory pension scheme (contributions matched by the Charity up to 8% and annual pensions advice).
  • Life assurance plus access to an Employee Assistance Programme covering Financial, Mental and Physical Wellbeing.
  • You will be provided with: Uniform, laptop, phone, and other items required for you to perform your role effectively.

You can download the full job information pack below.

How to Apply

To apply for this position via our website:

✓ To apply, submit an application via our website
✓ Upload a CV and cover letter
✓ Upload an Equal Opportunities Form
For other recruitment queries, please contact: recruitment@yaa.org.uk


The closing date for this vacancy is Thursday 16th July 2026 at 5pm.
1st stage interviews will take place on Thursday 23rd July via Teams.
2nd stage interviews will take place on Tuesday 28th July at our HQ in Elland, Halifax.
If you wish to discuss the job role in more detail, please contact: Katie Roberts, Director of Relationship Fundraising, via email: k.roberts@yaa.org.uk

GDPR & our Recruitment Privacy Statement:

The Yorkshire Air Ambulance complies by law with the Data Protection Act 2018 and the EU General Data Protection Regulation.  Please read our Recruitment Privacy Statement.  This advises you of how the Charity collects and processes your personal data.  The Privacy Statement also declares how the Charity will comply with GDPR and the Data Protection Act 2018.  Please ensure you download and read the Statement before submitting your application for employment.

Database & Insights Manager

East Community Fundraising Assistant

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