Join Our Mission to Help Save Lives – Chief Income & Engagement Officer

Location: Hybrid – from our HQ in Elland, Halifax and from home, with travel across the Yorkshire region to our airbases. Visibility across our sites is key therefore it is expected you will be working from one of our sites at least 3 days per week.

Contract: Full Time 37.5 hours per week, flexible working arrangements considered.

Salary: £90-100k p.a

Closing Date: Sunday 7th June 2026 at 5 pm

Do you want to feel as though you are helping to save lives every day?  When working for YAA as our Chief Income & Engagement Officer, that is exactly what you will be doing.

About the Role

Do you want to feel as though you are helping to save lives every day? When working for Yorkshire Air Ambulance as our Chief Income & Engagement Officer, that is exactly what you will be doing.
Yorkshire Air Ambulance already has strong foundations, an incredible reputation, and huge public trust. With a new CEO, we have a really exciting plan for growth ahead of us;
An opportunity to grow our impact.
To strengthen our sustainability for the future.
To support and develop our people even further.
And ultimately, to help us save even more lives across Yorkshire.
As a key member of the newly created Executive Team, this new role of Chief Income & Engagement Officer will lead the development and delivery of an ambitious, integrated income generation, marketing, communications and engagement strategy that strengthens Yorkshire Air Ambulance’s long-term sustainability and profile across Yorkshire and beyond.
This role will bring together fundraising, marketing, communications, brand, supporter engagement and public awareness into one strategically aligned function, ensuring that every campaign, story, partnership and supporter interaction strengthens trust, deepens engagement and increases sustainable income.
The role will help shape the future identity and public profile of Yorkshire Air Ambulance, ensuring the organisation is recognised not only for delivering exceptional emergency care, but also as a charity entirely reliant on public support. Working closely with the CEO, Trustees and wider Executive Team, the postholder will play a critical role in strengthening YAA’s long-term financial sustainability, community connection and organisational influence.
This is a rare opportunity to shape the future growth and public profile of one of Yorkshire’s most loved and recognised charities. If you would like to be part of this and think that your skills and experience fit the bill for this exciting role… we look forward to hearing from you!

What We Offer:

• Starting salary £90,000-£100,000 per annum.
• 25 days paid holiday per annum plus statutory Bank Holidays (pro rata).
• Health insurance with BUPA.
• Buying of annual leave.
• Long service awards.
• Work-Life/Family Balance – a commitment to helping you achieve a work-life balance, including flexible working opportunities, enhanced family leave packages, including maternity, paternity, and adoption/surrogacy.
• Enhanced sickness pay.
• Commitment to training and personal development for all staff, including access to short online training sessions.
• Eligible to apply for a Blue Light Card, gaining discounts at 100’s of businesses.
• Contributory pension scheme (contributions matched by the Charity up to 8%) and annual pensions advice.
• Life Assurance plus access to an Employee Assistance Programme covering Financial, Mental and Physical Wellbeing.

You can download the full job information pack below.

How to Apply

To apply for this position via our website:

• Complete the form below
• Provide a CV and covering letter stating how your experience, knowledge, abilities and skills match the job requirements, along with why you are applying.
• Complete the optional Equal Opportunities Monitoring Form (available to download below).

For other recruitment queries, please contact recruitment@yaa.org.uk

The closing date for this vacancy is Sunday, 7th June 2026 at 5 pm.

If you wish to discuss the job role in more detail, please contact If you wish to discuss the job role in more detail,
please contact Kathryn Marsden, CEO on k.marsden@yaa.org.uk.

GDPR & our Recruitment Privacy Statement:

The Yorkshire Air Ambulance complies by law with the Data Protection Act 2018 and the EU General Data Protection Regulation.  Please read our Recruitment Privacy Statement.  This advises you of how the Charity collects and processes your personal data.  The Privacy Statement also declares how the Charity will comply with GDPR and the Data Protection Act 2018.  Please ensure you download and read the Statement before submitting your application for employment.